Frequently asked questions.

Brand to Business, abbreviated B², is the name of my independent consulting practice. You will work directly with me, Nikola Blagojević.

I support Italian and international cosmetics and fragrance brands looking to enter the Italian market or develop an existing presence.

Yes. I help you assess and organise a direct brand presence, identifying sales agents, warehousing and shipping partners, and marketing providers.

Together, we assess whether this model fits your objectives, channels and available resources. We can also choose a distributor when that is the best fit for the project.

My role is that of a consultant: I do not buy or resell products, and I do not operate a warehouse.

Yes. You can involve me in a single need: assessing a channel, choosing a partner, reviewing commercial terms or developing a marketing plan.

Together, we define the scope of work, what you need to achieve and how my contribution will fit with your team’s work. The collaboration can also cover a broader project or ongoing support.

I can support you after the plan has been defined, helping the team organise activities, involve partners and review progress and results.

Operational activities are carried out by your team and the appointed providers. We agree on my role, responsibilities and the commitment required from the outset.

We start with a conversation about your brand’s situation, objectives and the support you need. I then prepare a proposal covering activities, timelines, responsibilities and fees.

The cost depends on the work required and the commitment we agree on: focused advice, a project or ongoing support.